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	<title>Comments on: Infomercial Advertising &#8211; Why It Works</title>
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		<title>By: Direct Marketing, Advertising, Strategy &#38; Life &#187; Blog Archive &#187; Social Media Marketing vs. Direct Response Marketing</title>
		<link>http://www.michaelzipursky.com/2009/03/08/infomercial-advertising-why-it-works/comment-page-1/#comment-99</link>
		<dc:creator>Direct Marketing, Advertising, Strategy &#38; Life &#187; Blog Archive &#187; Social Media Marketing vs. Direct Response Marketing</dc:creator>
		<pubDate>Tue, 24 Nov 2009 18:46:08 +0000</pubDate>
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		<description>[...] the thing ( I know this is clearly a rant, but anyways&#8230;) I&#8217;ve been seeing some direct response style ads for auto and home insurance, as well as for life insurance run for more than 6 months. I&#8217;ve [...]</description>
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